What does yours say about your business?  Does it show the brand qualities you are working so hard to show in your business?

Below are a couple of photos of me.  Ones that I admit I did at one point have as my own profile photo!! (Cringe!)

Do any of these photos say oh she must be a professional photographer? Do they portray the brand qualities that I would like for my business?

How not to do it!

Fiona McGuire Photography Personal Brand

The answers being No and No!  They do not give the first impression that I would like people to get when they first see my profile.

In today’s world you are no longer just defined by what you know or even who you know but more by WHO KNOWS YOU!

Business Owners and Professionals need professional profile photos. Social media profiles require profile photos. If you’re on LinkedIn, Facebook, and Twitter you need a professional headshot to help people remember you. It can and should also be used on your website and print media/brochures.

“No matter how much quality information or witty repartee we send out into our social networks, first impressions are almost always visual. It doesn’t take a rocket scientist to understand that the first thing we see when checking out a new Twitter follower, Facebook friend, or LinkedIn connection is a profile photo. And in a world of quick clicks and divergent attention, if the photo you present isn’t eye-catching, or illustrative of your personal brand, you may miss your shot at making a positive first impression. “    www.mashable.com

The photo I use for my business.

This is the photo I use for my business profile on social media, on my website and on any print media.

“Whether you work for a company, own a business, or whatever your profession or occupation may be, you should look the part. First impressions are extremely important and having a professional-looking photo can make the difference between gaining more followers and attracting more customers. Your profile is part of your overall brand. “  Neil J. DeLuca  www.blog.themagnetargroup.com

FOR INFO ON PROFILE PHOTO PACKAGES CONTACT ME ON INFO@FIONAMCGUIRE.IE

alternatively you can find me in these places too

Become a fan of Fiona McGuire Photography

www.facebook.com/fionamcguirephotography

Follow me on Twitter

http://twitter.com/FionaPhotograph